Website Design Packages for Coaches
TWO WAYS TO LAUNCH A SITE YOU’RE PROUD OF
Semi-custom websites built specifically for coaches, from someone who’s done this 100s of times. Pick the path that fits where you are, and let’s get you live.
Are You Drowning In…
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Online Mess
Lost in the digital jungle with a website that’s more “meh” than “wow!” or no website at all?
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DIY Overwhelm
Feeling like you need a PhD in tech just to keep up with all these darn coaching tools?
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Hiring Horror
Need help, but scared of getting ghosted by a designer or scammed into a course… again?
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Cash Drain
Tired of seeing your hard-earned cash vanish with nothing to show for it?
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Client Crickets
Listening to the deafening silence of zero coaching clients ringing your virtual doorbell?
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Business Blues
Got your coaching certificate but feeling like they skipped Business 101?
“Lovely Impact took any guesswork and burden out of building a new website.”
They listened to our voice and ideas and spoke through that lens as they crafted the vision. Their process is highly organized, yet we didn’t feel boxed in.
– Skills Lab
Two Package Options
Essentials
$3,850 (+$1,000 to add copywriting)
4 weeks (6 with copy)
For coaches who want a clean, professional website live fast, without a big investment. Fixed, proven strategy that works.
- Home, About, Services, Booking or Contact pages
- Choose from a preset collection of logos and color palettes, or use your existing branding
- Write your own copy with complimentary AI Website Writer access, or add professional copywriting for $1,000
- Booking form embedded (Calendly, Acuity, or Paperbell), you provide the embed code
- Full training and support once your site is live
Signature
$6,850
About 8 weeks
For coaches who want the fully guided experience, from strategy through launch, with a website built entirely around you.
- 6 pages, chosen together during project planning (can include a dedicated offer sales page)
- A Business Clarity Call to kick things off
- A logo and branding built around you
- Professional copywriting included
- Full software integration: email marketing setup (Flodesk) and booking form embedded
- Full training and support once your site is live
“This was a great experience.”
She explained the process of each step very thoroughly and I never felt like I had to figure out something on my own if I had questions. She made sure I was happy with the design and that it fit my brand story. I could definitely tell she’s been doing this for awhile and is highly trained to design exactly what you’re looking for!
– Laura K., Nervous System Coach
The Process Breakdown
Side by side, so you can see exactly where the two paths overlap and where they differ.
Essentials
❌ Business Clarity Call
✅ Project Planning Call
✅ Branding: choose from a logo template, or use your existing logo/brand
❌ Copywriting: add-on, or DIY with complimentary AI Website Writer
✅ Website Design (4 pages)
✅ Software Integration: booking form embedded (you provide the code)
✅ Training & Support
Signature
✅ Business Clarity Call
✅ Project Planning Call
✅ Branding: customized logo design built around you
✅ Copywriting: all pages and free offer welcome funnel included
✅ Website Design (6 pages)
✅ Software Integration: Flodesk setup + booking form embedded
✅ Training & Support
A closer look at each phase:
Phase 1: Project Planning
Whichever path you choose, we start with a call. Both packages get a Website Planning Call to map out your site. Signature clients also get a full Business Clarity Call, where we dig into your niche, offers, pricing, and more, so your brand and website is built on a clear and consistent strategy.
Phase 2: Branding
Essentials clients choose from a curated collection of semi-custom logos and color palettes, or bring your existing brand as-is. Signature clients get thoughtfully customized branding built specifically around you, your clients, and the needs of your coaching business.
Phase 3: Copywriting
Essentials includes complimentary access to AI Website Writer so you can write your own copy in your voice, or you can add professional copywriting for $1,000. Signature includes copywriting for your entire website, free offer, and Flodesk funnel from the start.
Phase 4: Website Design
This is where your site actually comes together, built on Showit, using proven, semi-custom designs so you get something that looks and feels like yours without the from-scratch price tag. Every site is mobile-ready, and built with SEO best practices in mind so it doesn’t just look good, it actually gets found.
Phase 5: Software Integration
Both packages include your booking form embedded into your booking page, using a code from your existing booking software. Signature also gets full email marketing integration: setting up your form, confirming it redirects to a thank-you page, and building your welcome email workflow.
Phase 6: Training & Support
Once your site goes live, both tiers include training on how to manage it yourself, plus support to iron out any kinks. You’ll get access to my pre-recorded Showit Tutorial Library, and if anything feels confusing after launch, you’ll have direct access to ask questions and get real answers.
A look at the entire project process
“Having an all-in-one site design is a unique offer.”
I had the technical aptitude to do my own website using a template; however, copywriting and making design decisions is just something I would prefer to have the help of an expert with. Lovely Impact was that expert.
– Danelle B., Career Coach
“…the site feels anything but cookie-cutter.”
Everything from the structure to the content is intentional, relevant, and engaging.
– Theresa M., Mindset Coach
Go At It Alone, Or Team Up With Me? Weigh Your Options.
When you decide to tackle it all on your own, you risk:
❌ Wasting countless hours lost in the tech maze.
❌ Getting stuck in a state of confusion and overwhelm.
❌ Draining your energy that could be focused on coaching.
❌ Struggling to clear the fog about your business strategy.
❌ Repelling potential clients with an amateur-looking website.
But, when you work with me, you reap:
✅ The joy of reclaiming your focus for what you love most.
✅ The relief of trading confusion for clarity and peace.
✅ The thrill of wowing clients with a professional website.
✅ The excitement of a business strategy that actually works.
✅ The satisfaction of a website that converts traffic into leads.
FAQ
Q: Can I get help launching the rest of my coaching business too?
This page covers website design specifically. If you’re also looking for support with your offers, pricing, niche, or creating a full business strategy, that’s what my coaching services are for. Explore Coaching Here >>
Q: What platform will my website be built on?
A: I exclusively use Showit for all my website designs. It’s a powerful platform that gives you the creative freedom and ease of use to manage your site effectively. I recommend checking out Showit first to make sure it’s the right fit for you and your coaching business.
Q: Will I be able to manage my website on my own after it’s built?
Definitely! Both Essentials and Signature include training and support after your website goes live, plus access to a members-only area filled with step-by-step video trainings. These resources are designed to empower you to confidently manage your website. And if you run into any issues, you’ll have support to help iron out any kinks.
Q: Will my branding be exclusive to me?
With Essentials, you’re choosing from a curated, semi-custom collection, so it’s not exclusive and can’t be trademarked. If you already have your own branding or logo, I’m happy to incorporate that into your design instead. With Signature, your branding is built around you specifically, though it’s still based on refined templates rather than built from a blank page, so it’s personalized, not exclusive or trademarkable. If you want a fully custom, trademarkable brand built from scratch, let me know, that’s available as an add-on.
Q: What additional hidden costs should I be aware of?
Beyond your package price, here’s what to budget for: hosting fees with Showit, the cost of a domain name if you don’t have one yet, and a brand photoshoot if you want images that showcase your coaching style (or the cost of stock photos if you’d rather go that route).
Additionally, the subscription fees for any coaching tools, such as email marketing software and CRMs, will be your responsibility.
Q: Is there a waitlist to start a project?
Good news, there’s no waitlist! I typically have the capacity to take on your project right away. When you’re ready, I’m ready, no delays, no waiting.
Q: How much time will I need to commit to the process?
You can expect to invest about 1 to 2 hours per phase. This includes strategy calls, reviewing deliverables, and completing small tasks along the way. My goal is to make this process smooth and efficient while making sure you get the best possible result.
Q: How do I get started?
Click below to schedule a call, and we’ll figure out together whether Essentials or Signature is the right fit, then map out your path to launch.
