About Cass + Tee: Web Designers for Coaches

Web Designers for Coaches

Web designers turned coaches… turned web designers AGAIN…

Seriously… let us explain:

Dear Lovelies,

We’re Cass and Tee, the owners behind Lovely Impact.

After years of friendship, career changes, and a “coming to Jesus moment”, as we like to call it, one video chat led to the re-birth of Lovely Impact.

We both owned our own separate branding and web design agencies for a combined 20 years. As competitors turned friends, we spent hours at our computers supporting each other as we built custom websites for our clients, managed staff, designed brands, and coached our clients from concept to launch.

But what we didn’t know is that behind the scenes we were shutting down our agencies and transitioning into the same industry again… coaching.

Cass was launching Lovely Impact to provide 1:1 and group coaching to help coaches build their businesses quickly, and Tierra was in the process of getting her coaching certification so she could help coaches with growth and productivity.

After an entire year of working with coaches, it took us one catch-up convo via video to realize that there was a huge gap in the market. There were no website templates for coaches and no web designers for coaches.

That’s how Lovely Impact was re-born. Tierra came on as an equal partner and the brand went from coaching to a website template company exclusively for coaches.

It’s been one lovely adventure! Together we’ve found our true passion in life – we are web designers for coaches! Doing what we love while helping our favorite people in the entire world make an impact.

We’d love nothing more than to be a part of your lovely journey.

Cass and Tee - Cass - Web Designers for Coaches
Cass - Web Designers for Coaches

Cassandra Ewert


Hey there, I’m Cassandra, aka Cass! I’m a web designer for coaches. I am the creative mind behind the templates we offer!

I’m also a certified brand coach, working to help my clients move past their self-doubts and limiting beliefs.

My mission is what it has always been: to help coaches get themselves out there quickly, because I honestly believe everyone needs a coach, and you can’t focus on coaching clients if you’re spinning trying to build your business.

I’ll help you get your coaching brand + website template launched in the shortest amount of time possible.

Tierra Wilson


Hi, I’m Tierra, aka Tee! I’m also a web designer for coaches. I handle all the internal branding, marketing, and sales for Lovely Impact.

I’m also a certified marketing coach and a recognized digital business consultant, content expert, and advisory board member for Google Small Business and GoDaddy.

My personal mission at Lovely Impact is to help our audience and customers grow their businesses and implement proven industry strategies.

Once your website is live, I’ll be the one to help you take your brand to the next level.

Tee - Web Designer for Coaches
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