Understanding exactly what branding means for you as a coach and where to start building your brand means making money faster.
In this YouTube video, we’re tackling what you really need to understand about branding yourself as a coach — starting with the terminology. People throw a lot of words around — like brand, branding, brand strategy, brand design, brand identity, and brand messaging — and knowing what those words mean and what each component is will help you build a stronger brand, faster.
After that, we’ll cover what branding means for you as a coach. Because a big part of coach branding is YOU. You are your brand. You’re the personality behind your brand. And you’re the one people have to get to know and trust in order to commit to working with you.
Finally, I’m telling you exactly where you need to start with building your brand — whether you’re a new coach or you’ve been in the game awhile. This is what’s most important, and will help you get your brand out there and get coaching clients in the door!