What Branding Means for You (As A Coach) + Where to Start

February 12, 2021
Branding, YouTube
What Branding Means for You (As A Coach) + Where to Start

Understanding exactly what branding means for you as a coach and where to start building your brand means making money faster.

In this YouTube video, we’re tackling what you really need to understand about branding yourself as a coach — starting with the terminology. People throw a lot of words around — like brand, branding, brand strategy, brand design, brand identity, and brand messaging — and knowing what those words mean and what each component is will help you build a stronger brand, faster.

After that, we’ll cover what branding means for you as a coach. Because a big part of coach branding is YOU. You are your brand. You’re the personality behind your brand. And you’re the one people have to get to know and trust in order to commit to working with you.

Finally, I’m telling you exactly where you need to start with building your brand — whether you’re a new coach or you’ve been in the game awhile. This is what’s most important, and will help you get your brand out there and get coaching clients in the door!

Watch the video!


The Biz/Brand Diagram

What Branding Means for You (As A Coach) + Where to Start

Check out our other helpful content on branding:

About Cass

Hey! I’m Cass, a brand coach and the Co-Founder & CTO at Lovely Impact, a website template shop for coaches. I help coaches elevate their businesses with beautiful branding and websites. Here on our blog, my content focuses on branding, web design, and storytelling. I also upload videos weekly to our YouTube Channel.

What Branding Means for You (As A Coach) + Where to Start