The Freebie Offers Guide For Coaches

Want to create an effective freebie offer that gets your dream clients to subscribe to your email list? Need some help figuring out what that free offer should be?

Does this sound like you?

  • You know starting an email list is an important step for your coaching business but you have no idea how to get people to sign up for it.
  • You thought about creating a freebie offer but got quickly overwhelmed at coming up with something and creating it.
  • You’re spinning in confusion about what to create that your clients would actually want to download.
  • You created a free offer and started marketing it but no one seems to care about it.
  • You’ve given up on the idea of an email list for now, because it seems like so much work to get it started.

Now, imagine if..

You hired a marketing strategist to help you brainstorm, plan, and create your free offer in as little as a day.

She sat down and explained exactly what a freebie offer needs to accomplish, and walked you through each step of achieving it.

On top of that, she even handed you a list of 100 examples of freebie offers specifically for coaches that you could pick and choose from, or use as inspiration to create your own.

And as the icing on the cake, she gave you all the templates and tools you needed to move that offer from an idea to a reality as quickly as humanly possible.

In a matter of hours, you had a fully setup freebie offer to start promoting to your audience and build your email list.

That’s exactly what we’ve done for you.


The Freebie Offers Guide for Coaches

Our in-depth guide will help you strategize, plan, and create your freebie offer so you can get your ideal coaching clients to sign up for your email list.

Chris F., Remote Work Coach


I just purchased one of your templates and just want to offer a sincere thank you! They are extremely easy to follow and super clear. It’s not easy to nail both style and structure!

— Chris F., Remote Work Coach

Inside you’ll find:

✓ 100 Freebie Offer Examples for Coaches

Our guide outlines 100 different freebie offers for coaches in all different niches — from life to executive coaches. Not only that, but we’ve provided examples for every type of freebie you could think of — checklists, videos, challenges, downloads, and more!

✓ Tools & Templates to Create Your Freebie

Skip the overwhelm of figuring out how to turn your free offer into something tangible. We’ve included Canva templates, software to use, and recommended tools you already have that can help you create your freebie in a hot minute.

✓ Our Freebie Offer Creation Worksheet

Plan the perfect free offer for your dream clients with our worksheet that’s designed to focus on what your clients need from you. You won’t end up with something they don’t want, because their desires and needs are at the heart of this worksheet.

✓ Step-by-Step Launch Instructions

We’re not leaving you hanging on how to set things up and get your freebie out there — we’ve included step by step instructions you can follow to brainstorm, plan, create, and launch your free offer to start growing your email list today.

It’s time to create your lead magnet offer and start building an email list of qualified coaching leads!

By the time you finish this guide, you’ll have:

  • A kick-butt freebie idea that your ideal clients will be desperate to get their hands on
  • A fully developed plan on what to include in your freebie, and why
  • All the tools, templates, and instructions you need to turn your freebie idea into a reality
  • Step-by-step instructions on how to launch your freebie offer so people can download it
  • Ideas on how to market your new free offer so people know it exists
  • And much much more. 

By the way… we’re Cass and Tee.

We are web designers turned life coaches… turned web designers AGAIN… 

Seriously… let us explain: After 20+ years as web designers, we became coaches. It took one catch-up convo via video about what it was like to coach online to realize that there was a huge gap in the market. 

There were no real modern branding and web design services out there for coaches.

So we created Lovely Impact, but we soon discovered that websites and logos were only part of the problem. Many coaches were struggling because they had no idea how to set up modern marketing strategies and techniques for real lead generation.

On nearly every call we do, we find ourselves explaining the list-building strategies that have been so effective for us and our clients, and how to create them.

And now we’ve put that 1-on-1 work into a guide and are offering it to any coach who wants it.

Why? Well, it’s simple.

We’ve proven that email marketing is an incredibly effective way to sell coaching services. In fact, we’ve proven it over and over again, for more than two years.

And we want you to have a proven coaching lead strategy that really works so you can make a true difference in your clients’ lives.

That strategy starts with getting people to subscribe to your email list. Without a list, you don’t have qualified leads to sell to.

That’s why we created The Freebie Offers Guide for Coaches, to help you design and create an effective freebie your dream clients will be desperate to get their hands on.

Desperate enough to trade their email address for it. To get them on your email list. To get you started in changing the world, one client at a time.

— Stacy S., Career Coach


Your content provides clarity, coaching, and deep emotional work. I am speechless and in tears. Thank you so much

— Stacy S., Career Coach

Here’s how it works:

We’ll literally hold your hand every step of the way!

Step 1 - Freebie Offers 101


Discover What A Freebie Should Be

First, you’ll learn about the different types of freebies and what they can do for your clients. This will help you decide which format is best for the kind of relationship you want to build with your audience and how you can make it the most helpful thing they’ve discovered since sliced bread.

Step 2 - Creating Your Freebie Content


Create Your Freebie Offer Idea

After that, you’ll use our list of 100 different freebie ideas for coaches and the curated worksheet included to brainstorm and plan a freebie that’s going to get your dream clients’ attention and get them to sign up for your email list.

Step 3 - Designing Your Freebie


Design Your Freebie Offer

Next, you’ll use our provided templates and curated list of tools to design and develop your freebie. Whether you choose a checklist, ebook, video training, or quiz, we’ve included everything you need to create your freebie and make it a reality. 

Step 4 - Marketing Your Freebie


Launch Your Freebie & Grow Your List

Lastly, you’ll follow our step-by-step instructions to launch your freebie and market it to your audience in order to build an email list of highly-qualified leads for your coaching services. Watch your list grow with people who actually need the help you can provide.

Plus a Lovely Bonus!

And to make sure you succeed… We’ve included a fantastic bonus to help you get set up! 

Bonus - Freebie Welcome Email Templates for Coaches

Use our Welcome Email templates to set up your email marketing platform’s delivery email so people automagically get access to your freebie the instant they subscribe!

Frequently Asked Questions

What is the freebie offers guide for coaches?

The Freebie Offers Guide for Coaches is an instructional manual made just for coaches. It helps you brainstorm and create your freebie offer so you can get subscribers on your email list who are looking for the kind of help you can provide them.

Using this guide will help create your free offer and get it set up to start adding new subscribers to your email list.

How will this help me grow my coaching business?

We’ve proven that you can make offers for coaching to your email list, and get clients from them. But the first step to doing that is making sure there are people on your email list who need what you have.

The right freebie is the fastest way to build your email list with the right people — people who are qualified leads and are more likely to hire you as their coach.

Is this for any type of coach and any niche?

Yes, this guide is for ANY coach in ANY niche. We’ve included freebie ideas for just about every type of coach we could think of…from health and wellness, to life, to career, to business, to spiritual, to skills, to mental health…and everything in between.

What is the cost?

Our Freebie Offers Guide for Coaches is $47. We want every coach to be able to purchase and use this guide to start building their email list right away.

What Our Customers Say

— Joni D., Eating Disorder Recovery Coach


“They are generous with their knowledge, providing all the instruction and support needed to run my business.”

— Joni D., Eating Disorder Recovery Coach

— Christina G., Life Coach


“You have been an answered prayer. I greatly appreciate your thought partnership and coaching”

— Christina G., Life Coach

— Shira G., Pro Organizer & Life Coach


“So grateful to have Lovely Impact! My business truly couldn’t run without their consistent talent and expertise!”

— Shira G., Pro Organizer & Life Coach

Still here? What are you waiting for!

If you’re still reading this, and 

  • you’re thinking about getting our Freebie Offers Guide for coaches, and
  • you know it will help you grow your audience, and
  • you’re ready to finally start your email list…


==> Click here to grab this specialty guide today ⇐


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