Macon Jamieson is a Lifestyle Coach
She’s the founder of Sabi Lifestyle Coaching, where she helps women in midlife reset their lives with intention. Her work is all about guiding clients back to their energy, clarity, and sense of self through sustainable shifts rooted in both science and soul.
After 26 years in corporate sales, Macon hit a breaking point. On paper, she had the career and life she’d worked for, but underneath, her body was tired, her mind was spinning, and she no longer recognized herself. Now, she creates space for other women to ask the hard questions, listen to the answers, and reshape their lives from the inside out.
Working with Macon was a joy from start to finish. She brought so much grace and openness to the process, and she was always willing to receive feedback with thoughtfulness and care. And her house? Absolutely stunning. We joked that we wanted to move in.
Lifestyle Coach Logo & Branding
Macon’s brand is inspired by the Japanese concept of wabi-sabi, which celebrates intentional imperfection and the beauty of simplicity. We designed a visual identity that reflects the soft, grounded energy of her coaching approach. Her logo evokes balance and organic growth, and the palette creates a sense of peace and presence. Everything about the brand is designed to make her audience exhale and feel held.
Assigned Brand Designer: Cass
Love notes
“These ladies know what they are doing!”
I would highly recommend working with Lovely Impact. These ladies know what they are doing, and the fact that they are coaches now building brands for coaches gives them such a unique perspective. Even if you are a tech novice and unsure about the process, they will hold your hand the entire way. Not only do they have an eye for beautiful aesthetics, but they also run a tight ship, know how to get it done, and deliver a fantastic product. I felt comfortable and trusted them 100% after my very first intro call with Tee and never looked back. If you’re on the fence, this is your sign to go all in with Lovely Impact!
Macon Jamieson
Lifestyle Coach Copywriting
The copywriting is warm, grounded, and calm… just like Macon. We used soft, reflective language to invite midlife women into a deeper conversation with themselves, helping them feel seen, supported, and gently challenged to create change. Every word was chosen to create space, not noise.
Assigned Copywriter: Tee
Lifestyle Coach Web Design
Macon’s website was designed to feel like a sacred pause. The visual layout is open and gentle, letting each section breathe without distraction. We made sure the design reflected her values—intentionality, ease, and grace—while creating simple pathways to explore her coaching, signature program, and speaking opportunities. Visitors can immediately sense that they’ve landed somewhere thoughtful and aligned.
Assigned Designer: Cass
Lifestyle Coaching Traffic Funnel
Macon’s traffic funnel is built around a free downloadable checklist: The Longevity Lifestyle Starter. It’s a resource packed with simple, science-backed shifts that help her audience begin reconnecting with their body and energy. The landing page sets a calm, credible tone while making the offer easy to understand. The follow-up emails continue her tone of gentle support, guiding visitors toward deeper transformation through her signature program.
Assigned Strategist: Tee
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