Facebook Name Change Denied — Yikes!

Categorized as Marketing for Coaches
facebook name change denied

When I restructured and re-branded my business in February of 2019, I decided to take my time about it. I didn’t want to rush it, as I had in the past. Because that’s when you feel misaligned with your business, as I’ve been teaching my clients.

So I went super slow. Like, snail pace slow.

I knew what my new business name was, but I didn’t feel the need to switch everything over all at once. Instead, I focused on finding and helping my new niche with my new offer, and let things flow with ease.

Eventually, I got around to the visual + official name stuff. I started with my imagery in March, content in April, and then moved onto building the new website a page at a time.

But finally, in July, I decided it was time to switch over all my social accounts to the new business name: Lovely Impact.

It was quick and easy and painless…until Facebook.

Send request: Facebook Name Change Denied. What?!

Let’s be honest, I was a little freaked out. Like hello, I went through all this effort and work to switch things over slowly, intentionally, and have it all be done in a way where I enjoyed the process and loved the final results…and now Facebook is telling me NO?!

It felt like dying, for a few minutes. My brain said I was going to die.

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When Facebook denies a name change, you can’t try again for 7 days. So I had a little time to feel the disbelief and anger and overwhelming fear before I had to deal with this problem again. I had a little time to coach myself on my thoughts.

Which was definitely a good thing.

Because then I started thinking again. I started processing. I got my brain out of freeze mode and went on a search for answers and solutions.

And thank you, Google, for providing this post in my search: Facebook Name Change Denied? Here is How to Change It.

After reading this, I went back to Facebook, and made my first-in-a-series-of-five name change requests.

I was going from The Girl Brand to Lovely Impact, so my first switch was The Girl Brand Impact on July 20th. Approved within seconds.

My next request was on July 22: The Brand Impact

July 24th: The Lovely Brand Impact

July 26th: Lovely Brand Impact

July 28th: Lovely Impact

Eight days of giggling at what people might be thinking about my strange name changes, but I ended up where I needed to be.

So if you’re planning on (or have already tried + been denied) changing your Facebook Business Page name, save yourself a little stress and use the process outlined by Blog Ambitious.

And thank your lucky stars she did the research and wrote the post to guide us on how to do it.

By Cass

Hey! I’m Cass, a brand coach and the Co-Founder & CTO at Lovely Impact, a website template shop for coaches. I help coaches elevate their businesses with beautiful branding and websites. Here on our blog, my content focuses on branding, web design, and storytelling. I also upload videos weekly to our YouTube Channel.

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