Custom Branding + Showit Website Design for Lupus Chick

Categorized as Clients, Coaching Branding, Coaching Websites
Custom Branding + Showit Website Design for Lupus Chick

There are no words to express how honored and excited I am to announce the launch of Lupus Chick’s custom branding and Showit website design. It is one of my most favorite creations to date, and there are still pieces and pages that I’m obsessed with (like the about page, the resources page, and the blog).

The Process

Lupus Chick is a little different than your typical coaching site, as there are a lot of facets to the brand.

There’s the non-profit arm, which accepts donations to support a yearly college scholarship for their audience.

There’s the shop, which offers autoimmune-related products to help make life more bearable.

There’s the services side, where Marisa tours on speaking gigs, sharing her experiences and helping others become more resilient in their personal journey with illness.

There’s the educational side, where Marisa and others teach people with chronic illness what it means to live with, and push through, their disease.

All of those things come together into one brand that’s informative, inspirational, and supportive — but most of all, it’s approachable. And her design, both branding and website, needed to be approachable as well.

That’s why her brand is warm, bold, and lifestyle-esque. And why her brand elements — like her logo and fonts — are simple.

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It’s both beautiful and calming, and her audience is absolutely in love with the entire thing.

Custom Branding + Showit Website Design for Lupus Chick

Here’s what Marisa had to say about working with me:

“Cassandra is supremely gifted at helping women discover how to take their inherent passions and talents and fine tune them in order to build your ideal niche brand that reaches the people who need to hear your message.

Her Brand Bootcamp program allowed me to recognize the value I can provide to my clients, how to package my message in branding that matches my message and personality, and how to build a website that best shares my message to the exact audience I need to deliver it to.

Today I have a brand and website that I am not only proud of but excited to share with people. It is an amazing feeling to have thoughts and ideas inside of you and then by working through an organized and intentional program with a caring and gifted coach, to then see your dreams transform into a tangible brand that speaks into people’s lives!”

Custom Branding + Showit Website Design for Lupus Chick
Custom Branding + Showit Website Design for Lupus Chick

View More of This Project

Take a look at the full design in the portfolio, and definitely check out the new brand and website in all its glory at the Lupus Chick website!

Get started with your custom brand or website project!

Unique, hand-tailored design for your coaching business is guaranteed to make you look like the pro coach you are. Your business can be completely revamped in a matter of weeks! Check it out here >>

Custom Branding + Showit Website Design for Lupus Chick
Custom Branding + Showit Website Design for Lupus Chick

By Cass

Hey! I’m Cass, a brand coach and the Co-Founder & CTO at Lovely Impact, a website template shop for coaches. I help coaches elevate their businesses with beautiful branding and websites. Here on our blog, my content focuses on branding, web design, and storytelling. I also upload videos weekly to our YouTube Channel.

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